The New ETF Capitalising on Social Media Traders and Investors

Exchange Traded Funds, also known as ETFs have become one of the most popular investment choices, with over $5 trillion currently being held in them.

In basic terms, ETFs are essentially collections of securities and what goes into an ETF will depend on what the objective is. That means that they can cover a wide range of sectors, industries and themes. For investors, it means they gain exposure to one of those through an ETF without the need to purchase all the individual securities.

However, ETF’s don’t just cover the obvious things. They can cover pretty much anything someone may want to invest in, no matter how weird it may seem.

Want to invest specifically in companies that are focused on tackling obesity? No problem, there’s the obesity fund with the ticker SLIM.

How about investing in the future space economy? Then there’s the Procure Space ETF with the ticker UFO.

One ETF due to launch early March is called the Vaneck Vectors Social Sentiment ETF. It’s actually not entirely new, it’s a revival of an old one which didn’t really catch on at the time.

But with the rise of retail trading and recent huge stock moves based on social media trends, the asset manager in charge of the fund believes there’s value…